Press – Esirom Foundation https://esiromfoundation.org Generating opportunities around sustainability Tue, 21 May 2024 19:15:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 https://esiromfoundation.org/wp-content/uploads/2023/12/cropped-cropped-esirom-found-32x32.png Press – Esirom Foundation https://esiromfoundation.org 32 32 Salada Foods cultivates literacy through garden learning https://esiromfoundation.org/salada-foods-cultivates-literacy-through-garden-learning/ https://esiromfoundation.org/salada-foods-cultivates-literacy-through-garden-learning/#respond Thu, 16 May 2024 05:34:23 +0000 https://esiromfoundation.org/?p=12396

Utilising the natural environment as a catalyst for learning, Salada Foods adopted a novel approach to literacy education by integrating garden activities into its activities for Read Across Jamaica Day on Tuesday, May 7.

The company, which is home of the renowned Jamaica Mountain Peak brand of coffees and teas, orchestrated an immersive literacy event at Jebb Memorial Basic School engaging children in three-dimensional learning.

Highlighting the untapped potential of outdoor spaces as educational resources, Tamii Brown, General Manager at Salada Foods said, “It offers endless opportunities for learning and exploration; as quickly as the students stepped out of the classrooms and into the schoolyard, we recognised how it ignited their curiosity and stimulated their imaginations.”

The activities kickstarted with Nadine Francis, quality assurance manager at Salada Foods, leading a captivating reading session with approximately 35 students between the ages of two and six, centred around a book of the Ready Steady Readers series titled, The Little Red Hen and the Wheat.

Following the story, Francis and the Salada Foods team facilitated a discussion with the little readers about their lessons learnt to encourage critical thinking.

In a momentous collaboration, Salada Foods and the ESIROM Foundation gifted Jebb Memorial Basic School with a raised garden plot, sparking excitement among the students and teachers alike. The hands-on learning opportunity is not only aimed at fostering literacy skills, said Brown, “but is meant to cultivate a deeper understanding of their natural environment. It was truly a pleasure for our team to watch all the little ones participate, and partake in the reading and gardening activities alongside our sustainability partners at ESIROM.”

“With the sun’s rise tomorrow, we hope to see a renewed passion for growth among the children at Jebb. Today, we’ve witnessed the joy students experience from reading about living things, to every stage of gardening – from preparing the plot, to planting and even nurturing the seedlings. We want the raised garden plot to enrich their curriculum,” Brown added.

Prior to the visit, the children were provided with fudge sticks to craft labels for a diverse array of plants including herbs like rosemary, thyme, basil, fruit trees and sunflowers. Some of these plants were placed into the planter as part of the activities.

According to Leonie Salmon Wong-Sue, Principal at the basic school, the addition of the garden will serve as a valuable resource for integrating literacy and even mathematics into experiential learning whilst meeting the learning and development requirement.

Wong Sue remarked, “Read Across Jamaica Day already provides a unique opportunity for our children to engage with books beyond the classroom curriculum, and today was certainly extra special with the playground and garden serving as a living classroom. Literacy should begin at home, from the moment a child can speak so by the time they transition into the school environment, they are ready for bigger activities but it isn’t always the case. These events always make that transition fun for all of us. We welcome the garden because it complements our curriculum for our four-year-olds who are learning about plants and farms.”

“We would love to be able to take the children outside to learn every day or at least twice for the week, but our school is in a noisy area. Nonetheless, it was a good learning experience and exposure for the children. In my role as principal, I have embraced Jebb Memorial as a historical institution, and I believe that when conceptualisers leave a legacy, it is our responsibility to nourish and build upon it. That’s what Salada Foods can expect our teachers and students to do with the garden,” added Wong-Sue, reflecting on her tenure as principal since 2014.

With approximately 48 students at Jebb Memorial Basic School, the garden initiative holds promise for transforming the way literacy is taught by the teaching body and experienced by the students. By harnessing the power of the outdoors, Salada Foods aims to cultivate a literate, environmentally-conscious generation. In addition to the reading and gardening activities, Salada Foods extended a sincere gesture of appreciation by presenting gifts to the devoted teachers and staff at the institution in anticipation of Teacher’s Day

]]>
https://esiromfoundation.org/salada-foods-cultivates-literacy-through-garden-learning/feed/ 0
ESIROM, Seprod partner to promote upcycling via edutainment game https://esiromfoundation.org/esirom-seprod-partner-to-promote-upcycling-via-edutainment-game/ https://esiromfoundation.org/esirom-seprod-partner-to-promote-upcycling-via-edutainment-game/#respond Tue, 07 May 2024 14:43:31 +0000 https://esiromfoundation.org/?p=12356 According to the National Environment and Planning Agency (NEPA), Jamaica produces an average of 8,657 tonnes of solid waste daily.

The Alex Morrissey-led ESIROM Foundation decided to act by collaborating with Seprod to promote upcycling.

Through this partnership, the charitable environmental advocacy arm of the digital marketing agency is set to introduce an exciting new initiative to promote recycling and sustainability in efforts to alleviate much of the waste on the island.

Another feature of the partnership is both entities harness the power of innovation to address environmental concerns while engaging and educating children in a fun and interactive manner.

The key ingredient to this initiative is the creation of an edutainment game crafted from repurposed tetra packs – the containers for drinks by Seprod’s renowned brands, such as Eve’s Almond Milk, Serge Island Dairy, and Monster Milk – and recycled wood.

Khalia Hall

ESIROM Foundation Sustainability Manager Khalia Hall

Under the leadership of Khalia Hall, sustainability manager at ESIROM Foundation, the team innovated a new twist on the classic Tic Tac Toe game.

This unique version involves throwing ping pong balls into strategically placed holes on a wooden frame. The objective remains the same as the traditional Tic Tac Toe: achieve three balls in a row to win.

This game will provide users with a hands-on opportunity to play with recycled materials while they learn about the importance of recycling and environmental support.

The Tic Tac Toe-inspired ‘board game’ by the ESIROM Foundation team. (Photos: Contributed)According to Eve Brand Manager Daynah Parchment, the collaboration highlights Seprod’s commitment to supporting upcycling efforts in the country.

Stating that ‘…[they] are passionate about contributing to sustainable initiatives and want to do more’.

‘Partnering with ESIROM to create this innovative edutainment game aligns perfectly with our mission to impact the environment positively.’

ESIROM Foundation’s Sustainability Manager Khalia Hall, detailed the game’s educational aspect, stating that the ‘goal is to educate consumers on the importance of upcycling in a fun and engaging way.’ 

‘By creating this game, we aim to instill a sense of environmental responsibility and inspire future generations to take action.’

After creating the game, Seprod plans to donate it to the Edward Seaga Primary (formerly Denham Town Primary), with the hopes that this will encourage children to learn about recycling, more in a creative fun way.

The collaboration between ESIROM and Seprod is a combined commitment to sustainability and environmental stewardship. By leveraging creativity and cooperation, they pave the way for a greener, more sustainable future.

]]>
https://esiromfoundation.org/esirom-seprod-partner-to-promote-upcycling-via-edutainment-game/feed/ 0